Prenatal Program

virginia premier healthy heartbeats logo

If you’re expecting, we’re excited! Virginia Premier is happy to introduce our premier prenatal care program to all moms-to-be! Our prenatal program helps you have a healthy pregnancy and a healthy baby. Once a member enrolls in the program, the Healthy Heartbeats Care Team works closely with the member to coordinate regular appointments and educate about the health of mom and baby. During the Healthy Heartbeats program, we reward our members with incentives and gifts for taking care of themselves!

Download a copy of the Healthy Heartbeats brochure and the Benefits at a Glance Flyer

Why should my patient participate in Healthy Heartbeats?

  • To get the best possible care coordination for mom and baby
  • To get support from a Member Outreach Representative
  • To earn points toward gifts for taking care of the baby

Who is on the Healthy Heartbeats Care Team?

  • Member Outreach Representative
  • Registered Nurse Case Manager
  • Health Educators
  • Obstetrician/OBGYN
  • WIC & Local Health Department

What does the program include?

  • Gifts and essentials for mom and baby
  • Screening by phone call or home visit
  • Referral to a High-Risk OB Case Manager for high-risk pregnancies
  • Help with keeping prenatal doctor appointments
  • Transportation to and from doctor visits
  • Referral to community resource agencies and classes
  • Help with breastfeeding, WIC, and post-partum needs
  • Free Breast Pumps
  • Baby showers at various locations

Where can my patient get additional prenatal resources and information about parenting?

Visit our prenatal resources page.

How Long will my patient be covered for Postpartum Medicaid benefits?

For 12 months, new moms will continue to be covered by Medicaid prenatal, dental, and behavioral health benefits. This does not include FAMIS prenatal moms. These extended benefits mean more time for new moms to take care of themselves, resulting in better health and more time with their child.

How does my patient contact you to sign-up or for more information?

Call 800-727-7536 and ask for the Healthy Heartbeats Team.
Ask for your assigned Member Outreach Representative
Email us at

Complete the OB Registration Form and Receive a $25 Incentive

The OB Registration Form is an important tool used by Virginia Premier’s outreach team to identify expectant mothers and offer Healthy HeartbeatsSM, our prenatal care program, to them.

We’re offering a $25 incentive to providers who complete and return the form


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I certify I am a health care provider, an employee of a health care provider, a business associate of a health care provider, or an employee of a business associate, and the purpose of my access to any Virginia Premier System is related to the provision or payment of health care services.

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I agree to keep confidential all information related to Virginia Premier System business, including, but not limited to, quality and risk management activities as well as other confidential or personal information concerning the medical, personal, or business affairs of Virginia Premier System and its members.

I agree to notify Virginia Premier System immediately in the event that my network access has been compromised in any way and in the event of unauthorized use or disclosure of any information obtained from the Virginia Premier System network.

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For expedited registration, please provide a Claim number and the Total Billed Charges on the claim when creating your account.

You will receive an email within 3-5 business days with your username and temporary password.

Please call Technical Support for help with Virginia Premier’s Provider Portal at 1-877-814-9909 or email 

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If you have questions or need help please, contact our Provider Services department at or by calling 804-968-1529.